text_1: Nicotine patch may help improve memory, study finds
text_2: Both stories had some strong elements, but MSNBC took the important step of bringing in independent commentary to help readers understand the possible import of the findings, the limitations of the study and the potential downsides to long term nicotine treatment. Memory loss is one of the growing areas targeted by pharmaceutical companies for the next blockbuster drug. But there is a difference between getting older and forgetting a phone number and getting older and forgetting where you live. Reporting on any potential memory loss treatment needs to carefully distinguish between types of memory loss and the true nature of the research going into the treatment.